You have ideas, conviction, and real expertise but no coherent way to articulate it so that others remember you.
You're impressive in your immediate circles. But the world beyond that has no idea you exist.
You have the expertise, the track record, and the stories. What you're missing is the narrative that moves you from a competent business leader to an unforgettable thought leader.
This is where that changes.
Book a free 30-minute chat with Debbie
5 hours · 5 deliverables · 1 month to liftoff
This is for you if...
You know you need a magnetic public presence but don't know where to start.
You've started and stopped more times than you'd like to admit, and you're looking for someone to build and operate a system so you can show up consistently.
Your journey, step by step
- 1
Asynchronous onboarding questionnaire
A few focused questions on your goals and where you are now, so we hit the ground running.
- 2
2-hour kick-off strategy session
We deep-dive into who you are, and strengthen the perspectives that make you genuinely irreplaceable, based on my proprietary 4 Questions framework.
- 3
2 × 1-hour story-mining sessions
We excavate the real material that becomes the content we'll write together: the wins, failures, and lived experiences that only you own.
- 4
Personal brand blueprint
We'll create your master narrative strategy and source of truth, so you show up consistent, credible, and unmistakable across every platform.
- 5
Mini profile shoot, art directed by Debbie
Ten final images shot with intention, so your visuals communicate who you are before you say a word.
- 6
Your launch asset
LinkedIn posts, a press-ready media kit, or a one-page website. One included, two available as add-ons.
- 7
Your custom voice GPT
An AI ghostwriter trained on your voice and positioning, hosted on Claude, ChatGPT, or your preferred platform.
The brand assets you walk away with
Strategy
Personal brand blueprint
Your master narrative strategy, distilled in one document to serve as the source of truth across every platform, team, and tool.
Visuals
10 professional brand photos
Shot and art directed by Debbie with her trusted personal photographer.
Launch asset
Your chosen content format
LinkedIn posts, media kit, or website — one included, two available as add-ons.
Technology
Custom voice GPT
An AI ghostwriter trained on your voice and positioning, hosted on Claude, ChatGPT, or your preferred platform.
Access
5 hours of 1:1 meetings with Debbie
Across 4 dedicated sessions, from kick-off to story-mining.
Authority
A narrative you own
The foundation your PR, content, speaking, and public presence is built on.
Choose your launch asset
One is included in your kit. The other two are available as add-ons at the time of booking.
INCLUDED
Your voice, live in 30 days
Six human-written posts drawn from your real stories, covering different narrative angles. Written by Debbie, in your voice, ready to publish. Not templates. Not AI-generated.
LinkedIn posts
ADD-ON · SGD 3,000
Press-ready from day one
A one-page kit built to send directly to journalists, podcast hosts, and event organisers. Bio in multiple lengths, key narrative angles a journalist can use, and a curated headshot selection. Ready to share proactively or on-demand when you're being sought after.
Press-ready media kit
ADD-ON · SGD 3,000
Your corner of the internet, optimised
A one-page website built to position you, not just list you, structured so search engines, AI tools, and journalists can find you and understand immediately what you stand for. Your LinkedIn is rented space. This is yours. (Domain and hosting fees not included.)
One-page website
Both add-ons can be combined with any content choice at the time of booking, or within the duration of our engagement.
From vendor of your expertise to visionary in your field. This is that investment.
SGD 4,800
Inclusive of all sessions, deliverables, and the photoshoot.
Choose one launch asset, included in your kit:
Your selection: SGD 4,800
Both add-ons can be added at booking or during our engagement. Mix and match as needed.
Best value
The Full Authority Package
All three launch assets. One investment.
LinkedIn posts + press-ready media kit + one-page website, included alongside everything in the kit.
SGD 10,800SGD 10,000
Save SGD 800 when you go all in.
Add all threeSpots are limited. I work with a small number of clients at a time to protect the quality of our work.
Frequently asked
Most clients complete the full kit within 4 to 6 weeks. We recommend no longer than 8 weeks to keep the momentum going.
No, and that's exactly the point. You bring the raw material. Debbie brings the frameworks and the questions that unlock it.
This kit was built for exactly that. You don't need a following to start. You just need a perspective worth following.
Your custom GPT is trained on your voice, stories, and brand positioning so you never stare at a blank page again. Use it for LinkedIn content, speaking notes, pitch emails, or everyday communications. It can be hosted on Claude, ChatGPT, or your preferred platform.
LinkedIn posts build your ongoing voice. The media kit is a press asset built to open doors with journalists, podcast hosts, and event organisers. Many clients take both.
Yes. You can add either or both individually, or take all three launch assets together as the Full Authority Package for SGD 10,000, a saving of SGD 800 on the individual prices.
Ready to make the shift?
You've spent years building the expertise. Let's build the narrative that makes it visible.
Book a free 30-minute chat with Debbie below.